Press Release
Apresta Powers Mobile Enterprise Data Access for New Customers in Financial Services, Insurance, and Manufacturing
Leading Companies Want to Conduct Business on Handheld Devices – not Just Receive Email
CAMPBELL, CA, March 26 th , 2007 – Apresta, an innovator in providing wireless access to enterprise data has added seven leading companies to it's growing list of customers in industries that are striving to provide greater productivity tools to their mobile workforce. . Using Apresta, field and sales personnel can now gain immediate access to CRM data, inventory information, financials, and other enterprise information using their Blackberrys, Treos, or smart phones.
Saratoga Systems new Apresta customer customers include:
- UniCare Life & Health Insurance Company ( www.unicare.com ), a subsidiary of WellPoint;
- Eaton Vance ( www.eatonvance.com ) providers of global investment management and advisory services to institutional and retail clients.
- Diversified Investment Advisors ( www.divinvest.com ), financial and retirement planning and investment advisors;
- Mackay Shields LLC ( www.mackayshields.com ), an affiliate of New York Life specializing in institutional investing;
- Staubli ( www.staubli.com ), a global supplier of industrial machinery and equipment,
- Sunnen Products Company ( www.sunnen.com ), a global leader in the manufacture and distribution of bore sizing and finishing equipment, engine rebuilding equipment, and tooling and abrasives;
- InPro Corporation ( www.inprocorp.com ) is a global leader and manufacturer of quality interior and exterior architectural products;
"In the field, you win or lose based upon talent, effort, and information" states Ray Lindberg, Regional Sales Manager at Sunnen Products Company. "This application solved the information equation for Sunnen. With Apresta, we were able to give our field engineers access to pricing information on their mobile devices, plus all of their CRM customer, contact, and opportunity data. Our beta testing of Apresta really got people excited - they didn't want to give it back."
According to a study by the Aberdeen Group, about 80 percent of top-performing companies (i.e. companies that invest at two times the average to improve customer satisfaction) plan to invest in mobile sales productivity tools in 2007. The report also revealed that 83 percent of best-in-class organizations arm their sales professionals with mobile devices that provide real-time access to mobile data. By using Apresta, field sales professionals can get instant access to inventory availability, order status, key customer account information, product catalog and pricing, lead and account activity, and more.
“Any company with a field sales force can benefit from handheld corporate data access,” said Al Smith, president of Apresta. “We already have Apresta customers that have reported an increase in overall sales because instant access to customer and order data makes them more responsive in the field. We've found Apresta is a formidable competitive weapon that is quick to deploy and pays for itself in almost no time.”
Apresta gives users real-time, two-way access to business-critical data formatted specifically for Windows Mobile 5.0 Pocket PC and Blackberry ® handheld devices. The Apresta's solution consists of Apresta Studio and Apresta Server. Apresta Studio connects to any back end database such as CRM , financials, inventory control and other systems. Apresta Studio organizes data fields and maps processes, including data flow, access security, business rules, and more without programming, then publishes data to mobile devices via the Apresta Server. Apresta accommodates data access security, business rules, and features highly customizable reports and displays without programming.
About Apresta
Silicon Valley-based Apresta™, the world leader in mobilizing business processes, creates advanced mobile solutions that deliver real-time, relevant information at the point of need. Apresta's end-to-end solution provides secure access to enterprise systems including ERP, CRM , SCM , financial systems, legacy and more, from handheld devices. Apresta uniquely organizes back-end data into powerful new mobile enterprise workflows, resulting in increased productivity and competitive advantage. Apresta is a division of Saratoga Systems, a global supplier of enterprise software solutions to the mid-large enterprise market. Apresta is on the web at www.apresta.com
Contact:
Orly Mager
Marketing Director
Apresta/Saratoga Systems
408-558-9604
omager@apresta.com
Tom Woolf
Allison & Partners
415-277-4923
saratogasystems@allisonpr.com












